Question: There are five steps involved in segmenting and targeting a market. What should a marketer do once he or she has selected a target market?
There are five steps involved in segmenting and targeting a market. What should a marketer do once he or she has selected a target market?
Question options:
a
create product groupings
b
estimate size of market
c
develop a marketproduct grid
d
take marketing actions to reach that target market
e
form prospective buyers into market segments
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