Question: There are five steps involved in segmenting and targeting a market. What should a marketer do once he or she has selected a target market?

There are five steps involved in segmenting and targeting a market. What should a marketer do once he or she has selected a target market?
Question 5 options:
a)
create product groupings
b)
estimate size of market
c)
develop a market-product grid
d)
take marketing actions to reach that target market
e)
form prospective buyers into market segments

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