Question: There are two steps in customer recovery. The first step is to find the customer who is in jeopardy of being lost to the company.

There are two steps in customer recovery. The first step is to find the customer who is in jeopardy of being lost to the company. is the second step?
Multiple Choice
Conduct focus groups.
Send the customer a sales promotion.
Contact them to determine why they have stopped buying.
There are two steps in customer recovery. The first step is

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