Thermofisher's resources include a highly experienced staff and state-of-the-art testing facility. However, Thermofisher's competition has started to cut into their market share by offering same-day turnaround on most tests. Although Thermofisher's staffing and equipment is not optimized for rapid production, they have decided to start offering a same-day guarantee to their customers. According to the resource-based view, what is wrong with this decision?

Thermofisher has failed to take into account resource immobility.

Customers tend to have negative opinions of firms that imitate other firms.

Employees are often resistant to changes in strategy.

Thermofisher is not organized to capture value.