Think about various product lines, types of services, any sub brands of global companies you are familiar
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Think about various product lines, types of services, any sub brands of global companies you are familiar with.
Please determine where they are in terms of product life cycle and develop your promotional strategies that are most appropriate for them
Related Book For
Auditing and Assurance services an integrated approach
ISBN: 978-0132575959
14th Edition
Authors: Alvin a. arens, Randal j. elder, Mark s. Beasley
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