Question: This case study concerns Amazon.com, Inc. It summarizes Amazon's growth from its beginnings as an on-line bookseller to become the world's largest retailer. The case

This case study concerns Amazon.com, Inc. It summarizes Amazon's growth from its beginnings as an on-line bookseller to become the world's largest retailer. The case serves as an introduction to supply chain management (SCM) by focusing on a firm with which everyone in the course would have some experience. Address the following questions (in at least one case, find an article that supports your statements): 1. Compare and contrast Amazon's supply chain with the coverage in Lectures 1 and 2. What are its unique aspects? 2. Amazon is comprised of 2 main segments: commerce and web services . In your opinion, should Amazon remain consolidated or split up. Justify your opinion with 3 reasons. 3. What services do brisk-and-mortar retailers provide customers that Amazon cannot provide? How does Amazon overcome these deficiencies (again focusing on supply chain aspects)

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock

1 Comparing Amazons Supply Chain with Lectures 1 and 2 Amazons supply chain is known for its efficiency customercentric approach and use of advanced t... View full answer

blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!