Question: This generational cohort is very comfortable with new information technologies and is generally skeptical of marketing and advertising, as well as remaining close to their

This generational cohort is very comfortable with new information technologies and is generally skeptical of marketing and advertising, as well as remaining close to their parents; wanting to feel special, are optimistic and self

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confident, harried, and remain career

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oriented and conforming, This group experieced a Baby Boom Echo,

1987 - 1995 .

What are they called?

Group of answer choices

Baby Boomers

Generation Y or Millennials

DINKS

The Young and the Restless

Empty nestors

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