Question: THIS IS A CASE STUDY QUESTION. PLEASE ANSWER IT. THANK YOU SECTION B (15 MARKS) There are TWO (2) questions in this section. Read the

THIS IS A CASE STUDY QUESTION. PLEASE ANSWER IT. THANK YOU

THIS IS A CASE STUDY QUESTION. PLEASE ANSWER IT.

SECTION B (15 MARKS) There are TWO (2) questions in this section. Read the following case-study carefully and answer ALL questions. A group of final year students of Tourism and Management program at Metropolitan University are assigned to conduct research as a partial requirement of the program. They are given an opportunity to choose the research topic which is related to their field of study. Thus, Zara's group had discussed and decided to conduct a study entitled "The determining factors towards the choice of holiday destination.". They have identified working adults of public sector in Putrajaya as their respondents of this study. Therefore, a population frame will be obtained from the Human Resource department of the related sector. The group members have initially searched for relevant academic articles which were written by prominent researchers both from local and international journals. In their search, they found out that numerous studies reported that peers influence has a significant role in determining the choice of holiday destination among adults (Intan et al., 2019, Wong. 2018, Smith, 2018 and Suleiman, 2017). The findings of the previous researches were supported also by a study conducted by Elsha and Huzair (2020) which revealed that peers seemed to have some strengths towards influencing other individuals in choosing the destination for a holiday. Furthermore, Balqis (2020) argued that financial aspect is another factor which can give a great impact in determining the choice of holiday destination. It was further indicated in her study that individuals would ideally choose to go to the destinations which are affordable and within their budgets. In addition, according to Krishnan (2019), safety and security has proven to be one of the factors in ensuring the choice of holiday destination as individuals are very much concerned about safety of their family members. He argued that respondents had a great concem regarding safety and security as they do not want to waste their money by choosing the destination which can endanger their lives. Based on the above scenario, answer the following questions. CONFIDENTIAL Research Methods (BADB3024) January 2022 Final Examination QUESTION 1 a) Write THREE (3) independent variables and ONE (1) dependent variable which are relevant to the study (4 Marks) b) Identify THREE (3) hypotheses to predict the relationships between the variables of the above study (3 Marks) (Total: 7 Marks) QUESTION 2 a) Draw a theoretical framework diagram that depicts the relationship of all variables including a relevant moderating variable referring the above scenario. Label all the variables accordingly, (5 Marks) b) Briefly discuss the most appropriate method of collecting data which is related to the above study (3 Marks) (Total: 8 Marks)

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