This is the continuation of the first assignment. This assignment still focuses on Winter Simulation Conference 2023 Sponsorship. In your first assignment, you researched the past sponsors of WSC and other conferences related to WSC.

In this assignment, your group should answer the following questions.

1. Set your marketing objectives and financial objectives and justify why you believe those objectives are reasonable for Winter Simulation Conference 2023.

2. Discuss what types of internal marketing and customer service support are necessary. Here "internal" means the organizing committee. Sponsorship chairs will need help from other committee members to achieve the objectives. You can refer to the organizing committee of the Winter Simulation Conference 2021.