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Refer to the scenario given to answer the following questions.
Retail Planning (Scenario)
Tyler Nall is president and CEO of a new chain of retail stores that is about to begin operations. During the last couple of months, he has been developing goals and directions for the stores, which will sell moderately priced home furnishings to average-income consumers. The plan is to open 20 to 30 stores in large shopping centres across Canada over the next three years. Tyler and his vice-presidents have decided that each store should have sales equal to or greater than $900 per square metre per day. To attract an adequate number of customers, each store should be:
located in an out-parcel site of a major shopping mall;
located at a mall that attracts an average of at least 2,000 customers daily;
well maintained both inside and out;
well lit, throughout the store;
arranged in room settings to highlight the home furnishing decor;
open from 9 a.m. to 9 p.m. Monday to Saturday, and 1 p.m. to 5 p.m. Sunday;
staffed with friendly, well-groomed sales personnel dressed in business attire.
The recruitment policy to hire sales personnel who are friendly and well-groomed is a ________ plan.
Question 1Answer
a.
specific
b.
standing
c.
short-term
d.
single-use
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An organization is in the process of goal setting. It has finished reviewing the mission statement. What should it do next?
Question 2Answer
a.
Review the organization's mission.
b.
Determine the goals individually or with input from others.
c.
Evaluate available resources.
d.
Write down the goals and communicate them.
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The Customer Meeting (Scenario)
Kelly, a production supervisor, is responsible for 10 employees who assemble components into a finished product sold to distributors. Kelly reports to Sam, a production manager, who in turn reports to Pat, a general manager, who reports to Chris, a vice-president of operations. Recently, Chris asked Pat to have a meeting with Kelly and Sam regarding some recent customer concerns in the production area. The focus of the meeting was to judge the validity of the customer concerns and to develop a specific plan to address these concerns.
Sam and Pat are both at what level of management?
Question 3Answer
a.
middle management
b.
first-line management
c.
supervisory level
d.
top management

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