Timele Section B: Long Questions (Total 80 marks) Answer any FOUR out of Five questions. Each question carries 20 marks. B1 Betty, the Human Resource Manager, just realized that some newly recruited managers are not familiar with basic management concepts. She plans to conduct a management training program for those managers in order to strengthen their knowledge. As an introduction, Betty would like to include the following topics. a) Describe the THREE common characteristics of an organization. (6 marks) b) (8 marks) Explain the FOUR management functions to those managers. Give an example to illustrate each function so the managers can better understand what the functions are about. c) Distinguish between "efficiency" and "effectiveness". (6 marks) (Total: 20 marks) B2 Strategic management is important as it can make a difference in how well an organization performs and often contributes to the reasons why some organizations succeed and others fail. Peter is a newly appointed CEO of a cosmetics retail group with its operations solely in Hong Kong. He is keen for obtaining advice of the strategic management process. Further, due to significantly decreasing number of visitors from Mainland China, Peter asks for your advice what kind of corporate strategy should be formulated. (12 marks) a) (5 marks) Provide Peter details with elaboration on the six-step strategic management process. Advise Peter the appropriate corporate strategy to be adopted by the retail group 5) -) Strategic goals must be well-written. Identify the essential (3 marks) characteristics of well-written goals. (Total: 20 marks) Exhibit 14-5 Wen Does Control Take Place