Question: To what does the term copy thrust refer? To what does the term copy thrust refer? It refers to competitors who make similar claims in

To what does the term copy thrust refer?
To what does the term copy thrust refer?
It refers to competitors who make similar claims in their ads.
It refers to an FTC challenge to the claims made by an advertiser.
It refers to all the advertising copy prepared for a particular brand.
It refers to what is to be communicated by the words and illustrations.
It refers to how much the audience believes what the advertiser says.

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