Question: Topic: Smart, Connected Products Read the CBC article called Zoom calls and online shopping: Life on Canadian farms in 2020 and watch the video from

Topic: Smart, Connected Products

Read the CBC article called Zoom calls and online shopping: Life on Canadian farms in 2020 and watch the video from Nutrien CEO Chuck Magro. Then, post your answers to the following two questions:

1. Explain how the pandemic has affected the use of technology on Canadian farms, and provide at least two specific examples as to how smart, connected products are helping farmers. Have there been any challenges or barriers for farmers in adopting or using these kinds of products and services?

2. Comment on how the use of these smart, connected products and tools impact the marketing task of both the farmer and the organizations that develop and offer these products and services (ie Nutrien).

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