Question: Trading down refers to _ _ _ _ _ _ _ _ Blank when repositioning a product. Multiple Choice reducing the number of features, qualities,

Trading down refers to ________Blank when repositioning a product.
Multiple Choice
reducing the number of features, qualities, or price
reducing the amount of product carried as inventory
reducing the number of product items in a product line
redirecting marketing resources from a cash cow target market to one that is not performing as well in the hopes of increasing sales and profits
encouraging consumers through the use of coupons and deals to purchase a firms lower-priced products

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