True or False

1 The sales call objective should be directly beneficial to the customer

2 Trust and trust form the bridge between buyers and sellers

3

There are not many things you can do to decrease the nervousness you will experience before a sales presentation, so plan your strategy wisely and be prepared.

4

A customer profile is useless unless it reveals the buying firm's mission statement.

5 In the marketing plan segment of a sales presentation for end users, a salesperson would most likely discuss POP displays, television ads, and direct mail.