Question: Tuff Wheels was preparing to begin its development project for a new product to be added to its line of small motorized vehicles for children.
Tuff Wheels was preparing to begin its development project for a new product to be added to its line of small motorized vehicles for children. The new product is called Kiddy Dozer. It will look like a miniature excavator, complete with tracks and a blade. Tuff Wheels forecast the demand and cost to develop and produce the new Kiddy Dozer. The following table contains the relevant information for this project.
Development cost - $1,000,000
Estimated development time - 9 months
Pilot test - $200,000
Augmentation Cost – $400,000
Marketing and Support Cost: $150,000 per year
Sales and Production Volume - 60,000 per year
Unit cost of production - $100
Unit price - $170
Interest rate - 8%
| fourth part | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | sixteen |
| development | 333333.3 | 333333.3 | 333333.3 | |||||||||||||
| pilot | 100000 | 100000 | ||||||||||||||
| ramp up | 200000 | 200000 | ||||||||||||||
| doing | 37500 | 37500 | 37500 | 37500 | 37500 | 37500 | 37500 | 37500 | 37500 | 37500 | 37500 | 37500 | 37500 | |||
| production/sale | 1050000 | 1050000 | 1050000 | 1050000 | 1050000 | 1050000 | 1050000 | 1050000 | 1050000 | 1050000 | 1050000 | 1050000 |
Calculate all cash flows as quarterly and assume they occur at the end of the quarter. The quarterly discount rate can be taken as 2%.
For example, the first quarter development cost would be (1000000/3), and this would be divided by 1.02 to find the current value. The Q3 development cost is also the same, but would be divided by 1.02^3 (1.02 raised to the power of 3).
What is the net present value of the project?
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