Question: Two dimensions influence the degree to which reference groups are important in consumer purchasing. Which of the following is one of those dimensions? Select one:

Two dimensions influence the degree to which

Two dimensions influence the degree to which reference groups are important in consumer purchasing. Which of the following is one of those dimensions? Select one: O a. Is the purchase a luxury or a necessity? O b. Is the purchase made online or through a catalog? O c. Where is the reference group? Is it nearby or far away? O d. How long has a person been a member of the reference group

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