understand the process for implementing different marketing strategies and measuring its performance: Develop an understanding of basic Google Analytics.

Instructions:

Do basic analysis, such as:

Which channel is responsible for acquiring the most new users across your different platforms?

How many total unique users does each business have?

How many conversions have occurred on the Merchandise Store website in the last week?

Perform funnel exploration: Where do users enter the conversion funnel, and where do they drop off?

Conduct ad$-$hoc explorations by dragging and dropping multiple variables$$the different segments, dimensions, and metrics you use to measure.