Using Porter's Value Chain model to answer this forum: "Inbound Logistics $-$

Transporting passengers with Continental" with the following questions below:

$1.$ Identify one problem described in the case. List and describe what the problem is

and why it is a problem for the company. $($Minimum three to four valuable

sentences describing the problem. Use facts from the case to support your

answer.$)$

$2.$ Under which classification of the value chain does this problem fall and explain

why you chose that classification $($Minimum two good sentences. Use facts from

the case to support your answer.$)$:

$-$I$>$nbound logistics $-$ transporting passengers within Continental

$->$Overall business operations

$->$Outbound logistics $-$ transporting passengers $-$ between carriers

$->$Marketing and sales of flights

$->$After sales service and support

$3.$ Thinking about all of the problems in the Continental case, what one problem led

to almost all of the case problems? Explain why this problem caused almost all of

the problems? Use facts from the case to support your answer.$($Minimum $3$ to $4$

good sentences. $)$

$4.$Read this short article about Southwest Airlines. Note: Read this source to answer

question $4$: Schlangenstein, M$.(2023).$ Southwest crisis reveals clubby world of

airline leaders. Bloomberg. Retrieved January $10,2022$

What was it about their business operations that caused them to have to cancel so

many flights? Use facts from the article to support your answer. $($Minimum three

good sentences.$)$

References:

Note: To answer the $4$ questions above by using Porter's Value Chain model and

using these two sources below:

Anderson$-$Lehman, R$.,$ Watson, H$.$ J$.,$ Wixom, B$.$ H$.,$ & Hoffer, J$.$ A$.(2004).$ Continental

airlines flies high with real$-$time business intelligence. MIS Quarterly Executive, $3(4),163-$

Schlangenstein, M$.(2023).$ Southwest crisis reveals clubby world of airline leaders.

Bloomberg. Retrieved January $10,2022$