Question: Using the BCG matrix, what is an example of a Dog, Cash Cow, Star, Question Mark? Should every competitive decision be based on the customers

Using the BCG matrix, what is an example of a Dog, Cash Cow, Star, Question Mark?

Should every competitive decision be based on the customers within the target market/target industry?

Does the internal and external environmental scanning we studied earlier relate to understanding market share and growth of an industry?

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