Question: . Using the following data, complete an AHP. What is the best new product according to these criterions? A specialty software development firm is planning
Using the following data, complete an AHP. What is the best new product according
to these criterions?
A specialty software development firm is planning to offer one of four new software products
and wishes to maximize profit, minimize risk, and increase market share. A weight of is
assigned to annual profit potential, to profitability risk, and to market share. Use
the tabular additive method for this situation and identify the product that would be best for
the firm to introduce.
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