Question: Using the importance - performance graphing supplement file to develop an Importance - Performance Matrix for all three retailers, answer the following: a . Which
Using the importanceperformance graphing supplement file to develop an ImportancePerformance Matrix for all three retailers, answer the following: a Which three strategic areas drive the most customer value for furniture Retailers?
b How does each retailer perform on the three most important strategic areas?
c Which strategic areas have the lowest importance in driving customer value?
d How do each of the retailers perform on the least important strategic areas?
e What actions should the local retailers take to compete against Ashley, knowing: i The importance of each strategic area.
ii Firm performance on the most important strategic areas.
iii. Firm performance on the least important strategic areas.
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