ViolinsWhen they first started, Pierson Violins Co$.$ only offered one stylecolor and size of violin to ensure that their product was as good as possible, However, as more competitors began to enter the marketthey began to lose clientsThe companyas a whole was asked to begin taking customer feedback into their operations This led to the release of two more wood stains $($for co$\backslash \{$ors$\backslash \}$ as well as personalized sizes since their main complaint was the lack of varietyPierson Violins Co$,$ shifted their orientation from Sales orientation to Product orientation Marketing orientation to Product orientation Product orientation to Market orientation Product orientation to Marketing orientation Sales orientation to Market Orientation