Question: VRX Revisited: Updating the Model with New Data Over Time In Section 1,4, the anabyics study teart was tasked with making a reconnendasion for the
VRX Revisited: Updating the Model with New Data Over Time In Section 1,4, the anabyics study teart was tasked with making a reconnendasion for the best lewel of advertsing foc the VRXC2000 during the upcoming first guarter (Q1). that the advertsing levet that would maximze profit was approvemately $135,000. As indicated in Figure 19, this was predicted to lead to sales of aporoxinately 2,979 units for the VRX2000 wh a total proft of $77,425. As the analyics study team stressed, however all of this is only a prediction, Forecasts are ofien wrong, at keast by a intle bit. Management at VRX followed the advice of the analytics study team and set an advertising budget of $135.000 for. Q1: it is
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