Question: VW case What were challenges facing VW prior to implementing Balanced Scorecard? How does the Balanced Scorecard allow them to address these challenges? How did

VW case

  • What were challenges facing VW prior to implementing Balanced Scorecard?

  • How does the Balanced Scorecard allow them to address these challenges?
    • How did VW promote the scorecard internally?
    • How did VW promote scorecard objectives w/ external stakeholders?

  • What should VW do?
    • Ramp up production vs. wait and see

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