Walmart created the Great Value brand for their food products and the Equate brand for their pharmacy, health, and beauty products Walmart does not manufacture any of these products Which type of brand sponsorship is Walmart using OA A private brand OB A co brand OC A licensed brand OD A national ...

A A private brand Walmarts Great Value and Equate brands are examples o ...

Walmart created the Great Value brand for their food products and the Equate brand for their...

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International Marketing And Export Management

ISBN: 9781292016924

8th Edition

Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr

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Posted Date: Feb 10, 2024 01:05 PM

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Walmart created the Great Value brand for their food products and the Equate brand for their...

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International Marketing And Export Management

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