We need to answer the questions in the attached file 
WHAT IS STRATEGY ILLUSTRATION ILLUSTRATION 1.2 Strategy statements Both Samsung Electronics, the Korean telecommunications, computing and TV giant, and the University of Utrecht, a leading Dutch university, publish a good deal about their strategies. Samsung Electronics Education targets At Samsung, we follow a simple business philosophy: Utrecht University will manage to retain third place to devote our talent and technology to creating super- in the top six of (Dutchl general research univer for products and services that contribute to a better sities with the highest number of Bachelor's pro global society grammes rated good excellent. Every day, our people bring this philosophy life The percentage of permanent) lecturers with a Our leaders search for the brightest talent from basic teaching qualification will grow from 20 per around the world, and give them the resources they cent in 1999 via 60 per cent in 2010 to a pro- jected total of 80 per cent in 2016. need to be the best at what they do. The result is that all of our products - from memory chips that help . By 2016, the number of scheduled contact hours and other structural education-related hours in... businesses store vital knowledge to mobile phones that connect people across continents - have the full-time Bachelor's programmes will total 12- power to enrich lives. And that's what making a better 18 hours per week. global society is all about. The percentage of students enrolled in entrepren- As stated in its new motto, Samsung Electronics eurship courses will increase from 1 per cent in vision... is. 'Inspire the World. Create the Future 2006, via 3 per cent in 2010 to a projected total of 5 per cent in 2016. This new vision reflects Samsung Electronics' com- mitment to inspiring its communities by leveraging Samsung's three key strengths: "New Technology Strengths Innovative Products', and 'Creative Solutions. As part A university-wide education A broad range of instruments for the professionalisation of this vision, Samsung has mapped out a specific model and abroadly supported educational and assessment of teaching plan of reaching $400 billion in revenue and becoming culture. staff one of the world's top five brands by 2020. To this Innovative educational The largest Summer School end, Samsung has also established three strategic developments that are in Europe, serving as a centre approaches in its management Creativity, 'Partnership' adopted by institutions for internationalisation and Talent around the country As we build on our previous accomplishments, we Source Edited extracts from www.ang.com and the University look forward to exploring new territories, including of Utrecht Strategic Plan, 2012-16. www.o. health, medicine, and biotechnology. Samsung is committed to being a creative leader in new markets and becoming a truly No. 1 business going forward. Questions 1 Construct short strategy statements covering the Utrecht University, Strategic Plan 2012-16 goals, scope and advantage of Samsung and the University of Utrecht. How much do the different The University's core mission is to educate young private and public sector contexts matter? people: train new generations of researchers, produce academics who have both specialist knowledge and 2 Construct a strategy statement for your own organisation (university, sports club or employer). professional skills conduct groundbreaking research; What implications might this statement have for and address social issues and work towards solving your particular course or department
