What are some of the decisions (list three) the operation managers at RM must make to support the firm's differentiation strategy? Explain how these decisions apply to the company. How the focus of these decisions might differ if the firm had pursued a cost leadership strategy? What are the pros and cons for this size of a family-owned company to pursue a differentiation strategy in a highly competitive industry? How can a low-cost strategy be good for operations management? Can it be bad? If so, how?

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Decisions for Supporting Differentiation Strategy at RM RetailMart a Product Design and Development Operation managers at RM need to make decisions regarding the design and development of products tha... View the full answer