What are some of the legal and ethical requirements that might impact on the tactics chosen? Why

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What are some of the legal and ethical requirements that might impact on the tactics chosen?

Why is it important to have measures in a marketing plan that allows review of marketing performanceIn the above question, what type of measures should be included?

Why should these measures be flexible?

Describe how you would ensure that the marketing plan is suitable for your organisation.

Define the term marketing mix. Why is it necessary to consider the mix when establishing a new marketing plan?

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Strategic Management Text and Cases

ISBN: 978-1259196553

7th edition

Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara

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Posted Date: Apr 26, 2024 03:05 AM

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What are some of the legal and ethical requirements that might impact on the tactics chosen? Why

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Strategic Management Text and Cases

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