What are three key ideas from Made to Stick (MTS)? How might you apply one of them

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What are three key ideas from Made to Stick (MTS)? How might you apply one of them to your work? Give an example of how you see the MTS principles applied in the marketplace today by an advertiser.

Related Book For answer-question

International Marketing And Export Management

ISBN: 9781292016924

8th Edition

Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr

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Posted Date: Feb 22, 2024 09:46 AM

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What are three key ideas from Made to Stick (MTS)? How might you apply one of them

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Made to Stick by Chip Heath and Dan Heath explores the concept of creating ideas that are memorable ... View the full answer

International Marketing And Export Management

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