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What are value claims? Give an example of a specific purpose statement for a persuasive speech with a value claim. Pick one of the fallacies

What are value claims? Give an example of a specific purpose statement for a persuasive speech with a value claim.
Pick one of the fallacies you read about this week in the weekly readings and find an example of a TV commercial from YouTube that illustrates it. Explain how your example is communicated and how it fits with the fallacy that you are connecting it with.

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