Question: What do you identify as clear first-mover advantages and late-mover disadvantages to a product being introduced to any African country? Please identify a specific African

What do you identify as clear first-mover advantages and late-mover disadvantages to a product being introduced to any African country? Please identify a specific African state to be profiled.

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FirstMover Advantages in African Markets Being the first to introduce a product in an African market can offer several advantagesincluding Brand Recognition and Customer Loyalty Establishing yourself ... View full answer

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