Question: What is ( are ) the best decision ( s ) for Beta Corp.? What is the EMV of your decision ( s ) ?

What is

(

are

)

the best decision

(

)

for Beta Corp.? What is the EMV of your decision

(

) ?

Draw the full decision tree

(

by hand

)

to solve the decision problem.

(

Hint: Should Beta Corp. use the market research firm? If yes, what should Beta Corp. do if the market research firm predicts the product would be successful

/

unsuccessful

?

If no

,

what should Beta Corp. do

?)

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