Question: What is attribution? Determining which content and channels generate leads, conversions, or sign - ups The last touchpoint in the marketing funnel that eventually leads

What is attribution?
Determining which content and channels generate leads, conversions, or sign-ups
The last touchpoint in the marketing funnel that eventually leads to a conversion
Setting marketing and business goals that increase brand awareness
The first touchpoint in the marketing funnel that eventually leads to a conversion
What is attribution? Determining which content and channels generate leads, conversions,

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