Question: what is basic problem the product is trying to address . The advertising objective Who the ad is speaking to The key benefits being communicated

what is basic problem the product is trying to address
. The advertising objective
Who the ad is speaking to
The key benefits being communicated
The brand's personality

4. Adidas Bigger isn't always better but the size of this ad allows it to be seen from pretty far down the road. The ad, which appeared near the Munich airport, also shows that you don't have to be confined to a traditional billboard with highway advertisements

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