Explain the approach of BCG (Boston Consulting Group) analysis. We know that BCG analysis is related to
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Explain the approach of BCG (Boston Consulting Group) analysis. We know that BCG analysis is related to the product groups of the company (portfolio of the company). What is the possible function of BCG Analysis in creating the strategy in Sales management area for companies?
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Statistics For Business And Economics
ISBN: 9780132745659
8th Edition
Authors: Paul Newbold, William Carlson, Betty Thorne
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