What is missing from the following brand positioning statement for a monthly subscription of activity boxes for children that teach them STEM skills?

$-$The activity boxes are designed for $612-$year$-$old girls with a budding interest in science, technology, engineering, and mathematics

$-$MangoLab boxes include creative, hands$-$on projects to provide a head start for future innovators.

$-$That$$s because each MangoLab box is designed by a team of all$-$star educators and engineers who know that experiments spark innovation!

Choose your answer from the $4$ options below.

The target audience

The benefit

The price

Nothing is missing