Question: What is the current situation? A recent TIME article declared Charlotte as one of the most desirable cities to live in America, citing its status
What is the current situation?
A recent TIME article declared Charlotte as one of the most desirable cities to live in America, citing its status as one of the country's largest banking hubs and among the fastestgrowing metropolitan areas. Mayor Vi Lyles has maintained her leadership since According to Charlotte's government estimates, the film and sports industries contributed $ billion to North Carolina's economy solely through tourism and job opportunities in Southern states, including North Carolina, have become preferred filming locations over California due to their lower costs, favorable climate, and diverse landscapes.
Facing an election year and looking to increase her chances of reelection while increasing tourism, Charlotte's mayor Vi Lyles is planning to construct a premier film district within the Charlotte metro area. The mayor hopes that this project will help Charlotte achieve the same status as competing cities as an epicenter of the film industry, further stimulating North Carolina's economy, and solidifying Charlotte's relationship with key studios.
To accomplish this, the mayor's office has put together a team of advisors and tasked them with building a report identifying potential locations for the district, as well as evaluating the political impact of the project on the upcoming election. The final page report highlights two potential locations: Matthews a suburb to the southeast of Charlotte and the SouthPark Mall located in the SouthPark neighborhood near downtown
Unfortunately, because of her hectic schedule, the team has just been notified that the mayor is far too busy to read a page report and has requested that the report be condensed to a onepage email that highlights their recommendation and emphasizes important supporting data. The team has identified the following excerpts as being critical to their report:
Excerpt I Section: Political Impact Findings
"Initial polling has indicated that an overwhelming of voters are in favor of the construction of a film district. It is projected to give the mayor a fivepoint boost in the polls... The study has found that of voters are in favor of adding to the already successful SouthPark Mall. However, we do expect harsh protests from Charlotte's Historical Preservation Society and a loss of their endorsement as they are hesitant to start a large construction project in this area. In the election, their endorsement resulted in a halfpoint bump to the mayor's campaign."
Excerpt Section : Matthews
"Matthews is a suburb located miles from downtown Charlotte and has a population of approximately people. Known to be one of Charlotte's most family and petfriendly suburbs, Matthews offers an abundance of land at affordable prices. The initial acre ft plot of land proposed for the film district will cost the city $ to purchase The land is located directly adjacent to the town's most notable shops, restaurants, and coffee shops. It is our considered opinion that this will help drive tourism."
Excerpt Section : SouthPark Mall
"Built in the early s and located downtown, the Peachtree Square Mall used to be one of the most popular malls in the southeastern United States. However, the mall has faced some downsides. Increasing crime rates, bankruptcies to storefronts, and lower foot traffic have decimated retail. Currently, less than of the mall's retail spaces are occupied. The property has changed owners numerous times in the past decade and is currently up for sale. The city can purchase the acre property for $ and it will take an additional $ to demolish the existing structure not being used It is our considered opinion that the addition of the film district downtown will revitalize the area, bringing in new jobs and businesses."
Excerpt Section : Construction Contract
"Affer reviewing bids from multiple contractors, the city has accepted a bid for construction from AMEC Construction at $ per square foot. This will cover all material, as well as professional and labor fees. The design for Matthews is a total of square feet while the location in SouthPark Mall is square feet. The construction breakdown in sq ft is shown below as a percentage of planned total square feet to be constructed:"
Excerpt Section : Risk Profile
"Based on our findings, the City of Charlotte is not well positioned to weather much risk at this time The potential risks for this project include the chance that the state legislator repeals the tax incentive, likely criticism from opposing political parties, and construction delays."
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