What is the ownership advantage? How would you describe its core resources and capabilities in Germany? How
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What is the ownership advantage? How would you describe its core resources and capabilities in Germany? How transferable is this to the Chinese market? Consider both internal combustion cars and the new-generation electric and autonomous vehicles.
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International Business
ISBN: 9781292274157
8th Edition
Authors: Simon Collinson, Rajneesh Narula, Alan M. Rugman
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