Question: When a business uses INTERNAL benchmarking it is measuring which of the following? Select one: a. Comparative performance of business units internal to an organisation

When a business uses INTERNAL benchmarking it is measuring which of the following?

Select one:

a. Comparative performance of business units internal to an organisation

b. Competitive performance of itself against the industry averages WITHIN the same industry as it operates

c. Comparative performance against other competitors WITHIN the same industry

d. Direct comparative performance measures against its nearest competitor within the same industry

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