Question: When a consumer thinks about brands she is willing to consider, which takes place? a. an external information search b. an internal information search c.

When a consumer thinks about brands she is willing to consider,

When a consumer thinks about brands she is willing to consider, which takes place? a. an external information search b. an internal information search c. the consumer experiences uneasiness d. the beginning of the search process Flag question When a song is being prepared by a performer to be part of an advertising message, what is taking place? a. encoding b. transmission c. decoding d. feedback

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