Question: When developing a new advertising campaign, marketers for weight watchers smart ones frozen dinners determined the selling points that they wanted to include in the

When developing a new advertising campaign, marketers for weight watchers smart ones frozen dinners determined the selling points that they wanted to include in the advertisements. The identification and organization of these selling points is called the

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advertising appropriation

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Objective

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task approach to advertising

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Advertising platform

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Advertising budget

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Advertising ovjective

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