Question: When evaluating marketing actions, what are the two dimensions on which they should be evaluated? Multiple Choice Evaluating the decision process used. Evaluating the decision

When evaluating marketing actions, what are the two dimensions on which they should be evaluated?
Multiple Choice
Evaluating the decision process used.
Evaluating the decision itself and the decision process used.
It depends on the problem/issue/opportunity identified.
Evaluating the decision itself. This involves monitoring the marketplace to determine if action is necessary in the future.
Sales and market share.
When evaluating marketing actions, what are the two dimensions on which

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