Question: When managers use a home - country standard as a reference in managing international activities this can be defined as A . Ethnocentrism B .

When managers use a home-country standard as a reference in managing international activities this can be defined as
A. Ethnocentrism
B. Geocentrism
C. Polycentrism
D. Regiocentrism
When managers use a home-country standard as a reference in managing

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