When we founded the company, our initial strategy was develop software and use pre$-$existing hardware. We agreed with a microprocessor manufacturer that we will adapt one of our chips to automotive grade that could be used for our purposes. Then our supplier missed its first two deadlines to deliver the chip. At that point, we realized that we had to develop our own SoC, even though we had zero expertise in the chip design.

Questijon $5$ options:

This refers to the design of external Fit as it refers to the fit with the company's targeted suppliers. When the it did not meet their needs, they redesigned their organization to create the asset.

This refers to scale as it is an example of MobilExe's ability to switch to technology htat better meet their needs and demands.

This is an example of a very specialized asset which because of the testing and validation holds a significant barrier to imitation

This is an example of scope as it is an example of focusing on a particular segment which further allows MobilEve to adapt all choices to one product and segment resulting in a better fit.