Question: Whether a consumer's need is utilitarian or hedonic, the _ _ _ _ _ _ _ _ it creates determines the urgency the consumer feels
Whether a consumer's need is utilitarian or hedonic, the it creates determines the urgency the consumer feels to reduce it
direction of the tension
expectancy
reinforcement
magnitude of the tension
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
