Question: Which of these is an important step in effectively implementing multichannel marketing? Multiple Choice Create a website that will engage visitors with interactive experiences that

Which of these is an important step in effectively implementing multichannel marketing?
Multiple Choice
Create a website that will engage visitors with interactive experiences that involve games, contests, and quizzes.
Minimize the number of channels to avoid cannibalizing sales from stores.
Start by documenting cross-channel consumer behavior with a customer journey map.
Establish subbrands for catalog retailers and direct selling channels.
Immediately appoint a channel captain to avoid channel conflict.
Which of these is an important step in effectively implementing multichannel

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