Which organization was established in 1971 to allow the ad industry to self-regulate against deceptive advertising? a-
Fantastic news! We've Found the answer you've been seeking!
Question:
Which organization was established in 1971 to allow the ad industry to self-regulate against deceptive advertising?
a- the Television Advertising Bureau
b- the Federal Trade Commission
c-the National Advertising Review Board
d- the Audit Bureau of Circulations
2- Television commercials, which allowed for the demonstration of a product, led to
a- a unique selling proposition.
b- recall testing.
c- parity products.
d- intentional imprecision.
3- The convergence of traditional forms of advertising with the Internet is called
a- direct market advertising.
b- banner advertising.
c- digital advertising.
d- search marketing.
Related Book For
Principles of Marketing
ISBN: 978-0133084047
15th global edition
Authors: Philip T. Kotler, Gary Armstrong
Posted Date: