Which questions should you ask yourself in order to avoid frustration and inaccurate messages? Check all that apply.

The market analyst of a chain megastore bakery, called More Dough, asks you to find out why people are choosing to go to smaller bakeries rather than their megastore in the same area. The analyst asks you to visit the smaller bakeries and observe the consumers and owners. After you observe and gather data, you are to bring your findings to a group of researchers who will establish controlled variables and conduct a series of experiments. O Formal research Informal research Read the following scenario, and determine which is the best research approach. As a library board member, you are asked to write an e-mail to people who have donated books to the library. The message will inform them of an upcoming banquet honoring all supporters of the library. Which is the best research approach? Informal. Verify the banquet date and time by looking at past invitations in your files and talking to the library staff regarding scheduling. Then gather all of the donors' names and e-mail addresses from the library contact sheet and send the message. O Formal. Conduct research using outside sources at the library. Formal. Conduct experiments in a controlled lab environment on the percentage of books in the library that are donated versus the Long reports and complex business problems often require formal research methods. Consider the following scenario and identify which formal research method would be appropriate. Your division has been asked to compile a recommendation for the price point for an innovative software application. You need to know how much customers will be willing to pay and under what circumstances. Conduct a scientific experiment. O Access traditional sources and electronic sources. O Conduct primary research for firsthand information. Routine tasks often require informal research methods. Identify which informal research technique would be most appropriate for each situation. During your first day on the job, you are asked to respond to a customer inquiry regarding an extended warranty. The best informal information gathering technique for this situation would be to: O Conduct a scientific experiment Brainstorm Check company files