Question: Which statement about marketing information systems ( MIS ) is true? Multiple Choice A good MIS converts information into raw data. They are primarily one

Which statement about marketing information systems (MIS) is true?
Multiple Choice
A good MIS converts information into raw data.
They are primarily one-at-a-time marketing research projects.
The input of marketing managers is not needed in developing an MIS; marketers should leave ev
An MIS provides an alternative to big data.
They can be used to improve implementation and control.
Which statement about marketing information systems (MIS) is true? Multiple Choice

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