Question: Why are demographic segmentation bases the most widely employed segmentation bases? Select all that apply. Few differences exist across different geographic areas for the relationships

Why are demographic segmentation bases the most widely employed segmentation bases? Select all that apply.
Few differences exist across different geographic areas for the relationships between key demographic traits and consumption beh
Demographic traits are often highly correlated with consumption behaviors and preferences
Demographic information is readily available in secondary sources
Demographic characteristics can be used to segment markets and simultaneously profile them
Demographic traits are easily identified and measured
Why are demographic segmentation bases the most widely employed segmentation bases?

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